
About
DLAP Group is an award-winning corporation focusing on commercial entertainment across the globe.
Founded by Dan Looney and Adam Paulden, they welcomed award-winning audio drama, film, television and theatre producer Jason Haigh-Ellery as a board member in 2017.
DLAP focuses on five core areas: Production, IP, Business Services, Venues and Education. Under these divisions it operates the companies Creative Rights International, Fourth Wall Live, MTS, Very Social and Ace Pantomimes.
DLAP won the coveted Best New Musical award at the 23rd Annual WhatsOnStage.com awards for its production of Bonnie & Clyde at the Arts Theatre, West End. The company also won four Olivier awards for its co-production of Stephen Sondheim’s musical, Company at the Gielgud Theatre in London’s West End. DLAP received the Best Musical Award at the 2019 Deagu International Musical Festival in South Korea for its production of The Wedding Singer.
Previous productions highlights include: Rock of Ages (2 UK Tours and Germany), Curtains, starring Jason Manford (UK Tour and Wyndham’s Theatre, West End), a hit revival of Jason Robert-Brown’s musical, The Last Five Years (Garrick Theatre, West End), the 30th Anniversary production of Fame! the musical (UK and Europe tour and Peacock Theatre, West End), The Wedding Singer (UK Tour, Wembley Park Theatre and South Korea), The Last King of Scotland (Sheffield Crucible) and The Phantom Of The Opera in Concert (Beau Sejour, Guernsey).
In 2020, DLAP launched the IP company, Creative Rights International (CRI), backed by venture capitalist investor, Station12. CRI has twelve projects in development, including Burlesque (based on the hit Sony movie starring Cher and Christina Aguilera), Midnight Cowboy (based on the legendary novel and MGM movie), When Elvis Met The Beatles (based on a true story documented in the book of the same name), The World According to Grandpa (the stage adaptation of the celebrated children’s TV programme), Samson (a new musical based on the biblical tale), Glow Up (based on the hit television series), The Monster Bride (based on the dark-comedy novel ‘Never The Bride’) and a new jukebox musical, Young Hearts Run Free.
In 2020 DLAP formed a new live concerts and events company, Fourth Wall Live as a joint venture with renowned concert promoter, Darren Bell. Fourth Wall produced the Live in London season at the Hippodrome Casino in London’s West End and several other concerts including Bonnie & Clyde (Theatre Royal Drury Lane – box office record breaker for the fastest sell-out concert in the theatre’s history), Frank Wildhorn, Keala Settle, Shoshana Bean and Jenna Russell at Cadogan Hall, Broadway legend Audra McDonald in concert at The London Palladium, Jeremy Jordan in concert at Theatre Royal Drury Lane, Jordan Luke Gage at Outernet and, forthcoming, Jeremy Jordan and The Age of Madness at Outernet, Sierra Bogges at Cadogan Hall, Benjammin Rauhala at Codgan hall and Oscar-winner, Ariana DeBose at The London Palladium. The company most recently signed a joint-venture deal with leading TV and Film company, Fulwell73, for a series of filmed concerts.
In 2022, DLAP became joint partners in Musical Theatre Studio (MTS), a new performing arts college in Sunderland. The college offers musical theatre training through a dynamic and fulfilling college experience.

Dan Looney
Founder - CEO
Dan is a Producer, Actor and Composer. He appeared as ‘Elder Poptarts’ in the West End production of the Tony Award-winning musical The Book of Mormon. His previous producing credits include Bouncers, Spring Awakening, The Wedding Singer, Anything Goes and One Night of Impro.
His composing credits include The Confession Room (The Other Palace Theatre, London); Judy – The Righteous (Trafalgar Studios, West End); Swear Our Love (London) and the score to the feature film, Opening Night of the Living Dead. Dan has also won multiple awards as one half of the radio show The Dan and Sam Show.

Adam Paulden
Founder - President

Jason Haigh-Ellery
Non-Executive Chairman

Elisa Kamsky
Head of Business Affairs

Srianti Alwis
Accounts Manager

Darren Bell
Director of Live Events

Sam Quested
General Manager

Charlotte Barlow
Associate General Manager

Daisy Loving
Production and Development Coordinator

Cynthia Vera
Office Administrator
DLAP Group Team
Founder - CEO Dan Looney
Founder - President Adam Paulden
Non-Executive Chairman Jason Haigh-Ellery
Head of Business Affairs Elisa Kamsky
Accounts Manager Srianti Alwis
Director of Live Events for Fourth Wall Live Darren Bell
General Manager Sam Quested
Associate General Manager Charlotte Barlow
Production and Development Coordinator Daisy Loving
Office Administrator Cynthia Vera